43221 Darlingon, Queen Elizabeth

Thursday, 28 January 2010

Audience Research

Here is my questionare
I sent out a questionare to my target audience which is people who like rock and indie and heavier stuff. I asked questions to help me make my magazine more appealing to them.
I have found out that younger people (people of our age) prefer images to text therefore my magazine will have more image than text, and the text in my double page spread will be simple to read. From the reasearch it shows purple, turquoise and blue are the 3 most popular colours. To keep my magazines layout smart yet simple. The colours will be dark, but not too dark, this will show the genre of music I am targeting.

Focus group

I took about 4 of my friends and personally asked them questions. I asked people who are interested in the music i would be promoting in my magazine and the average age of people i asked was 17. I asked younger people because my magazine is targeted at a younger audience. I will be applying all of the things i learned from the focus group in my magazine.

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